Big Game celebrity attendance odds: Who will be in Santa Clara?

Pro football’s final game of the season is finally set. With talented squads from both Seattle and New England arriving in Silicon Valley, nearly 70,000 fans will be on hand to watch the Big Game. And among those in attendance there are sure to be a variety of well-known celebrities, including some of the wealthiest, most influential people in the world.

Kalshi’s traders have been buzzing with action on the 60th Big Game. Presently, traders give Seattle a 67% chance of winning its second league title.

^{Not trading advice. This article is for informational purposes only. Kalshi is not affiliated with the NFL or Super Bowl LX.}

But Kalshi is also offering plenty of auxiliary markets on the game, including a market on “Who will attend the Big Game?”

Let’s dive deeper into who traders expect to see at Levi’s Stadium on February 8.

According to Kalshi, former player Jason Kelce is viewed as the market favorite to attend the upcoming title bid.

As a participant in two pro football championships (2018, 2023), Kelce is a staple of the football community. He has previously attended when his brother, Travis, was playing. But such is not the case in 2026, since Kansas City didn’t even make the playoffs.

The older Kelce also works as pre-game panelist for ESPN, however, NBC will carry this year’s broadcast.

Nonetheless, Kelce’s chances of attending are still priced at 88¢.

International soccer superstar Lionel Messi is the second most likely to attend. However, he currently only has a 35% chance of attending, despite the fact that Messi and several of his teammates showed up to last year’s Big Game in New Orleans.

Tesla/SpaceX CEO Elon Musk is also available, showing a trading price of 24¢. Keep in mind: Tesla’s first and largest automotive manufacturing plant is in Fremont, California, which sits just 10 miles north of Levi’s Stadium.

(Click here to see the latest charts on football’s Most Valuable Player, Defensive Player of the Year and other league awards.)

Behind Kelce, Messi and Musk, no other individual is priced above 20¢ in this market. Still, pop megastar Taylor Swift has an 11% chance to attend the Big Game. But Swift is not the halftime performer, as that honor belongs to Bad Bunny in 2026.

However, it is not at all unlikely that we see Swift at the Big Game with her fiancé, Travis Kelce. As mentioned above, for the first time in four years, the All-Pro tight end is not playing in the championship. So it’s possible the couple will take in the contest as spectators.

Kalshi traders have also priced odds on a slew of political figures who might show up to Levi’s Stadium. Vice President JD Vance (14¢), former Second Lady Jill Biden (6¢) and former President Barack Obama (10¢) are all trading below 15%, with no other politicians listed above 10%.

President Donald Trump was on hand for last season’s title game between Kansas City and Philadelphia. That contest was hosted at Caesars Superdome in New Orleans, Louisiana. 

But for 2026, Kalshi traders are giving the president only a 7% likelihood of attending this year’s Big Game in California. That makes sense, since Trump has previously stated that he will not attend.

Kalshi’s traders also have DHS Secretary Kristi Noem priced at 9% to attend the pro football championship. Behind her, ICE Director Tom Homan has an 8% chance.

(Which brands will advertise during the Big Game? See Kalshi’s markets here.)

Kalshi markets now forecast:

Who will attend the 2026 Pro Football Championship?

Pro football champion:

Follow Gabriel Santiago on Instagram: @ByGabrielSantiago
Follow Kalshi on X: @Kalshi

^{The opinions and perspectives presented in this article belong solely to the author. This is not financial advice. Trading on Kalshi involves risk and may not be appropriate for all. Members risk losing their cost to enter any transaction, including fees. You should carefully consider whether trading on Kalshi is appropriate for you in light of your investment experience and financial resources. Any trading decisions you make are solely your responsibility and at your own risk. Information is provided for convenience only on an "AS IS" basis. Past performance is not necessarily indicative of future results. Kalshi is subject to U.S. regulatory oversight by the CFTC.}